Hyaluronic Acid. One of the hottest ingredients in skincare right now, but what do we know about it apart from its amazing hydration properties?
Naturally found in our body, our skin cells actually produce Hyaluronic Acid to maintain moisture levels in our skin. As we age, these levels decrease alongside others such as collagen, which gives us the need to replace it. Don't be put off by the name, Hyaluronic Acid may sound a bit daunting at first if you're not necessarily 'skin savvy', but unlike other acids that strip down the skin, it delivers gentle yet effective hydration to the skin and is completely safe.
With the ability to hold 1000x its weight in water, it's one of the most sought after ingredients for boosting hydration in the skin. Other benefits include antibacterial properties making it essential for wound healing, antioxidant properties to help fight off free radical damage which causes premature ageing and the ability to help maintain elasticity in the skin. It is a natural humectant, which both improves and maintains hydration but also creates a firm and healthy skin.
When topically applied, it gradually releases hydration into the skin cells, giving a plumping and softening appearance. There are so many options out there, both high end and on a budget, and is definitely one to invest in as its benefits are incredible for overall skin health.